Vice City
Vice City (#EE00DD) is a medium, vivid pink with a balanced feel. It has a hue angle of 304° and a lightness of 66%. Its strong saturation makes it eye-catching, so use it with intent and let neutrals do the rest.
About this color
What Vice City looks like, feels like and where it works.
Description
Vice City (#EE00DD) is a medium, vivid pink with a balanced feel. It has a hue angle of 304° and a lightness of 66%. Its strong saturation makes it eye-catching, so use it with intent and let neutrals do the rest.
Psychology
Pink softens red with white. It reads as caring, warm and playful, and ranges from bubblegum energy to sophisticated blush. As a mid-toned shade, Vice City sits comfortably in the middle: present but not heavy.
Meaning
Pink is tied to romance, kindness and youth. Its link to girls and baby clothes is a modern convention, not a fixed meaning.
Why use this color
Vice City is a confident accent. It is best as an accent, illustration or large heading color, with a lighter or darker partner for body text. Pair it with its tints and shades for a complete scale.
Applications
- Beauty, fashion and lifestyle
- Celebrations and weddings
- Friendly, expressive brands
- Soft backgrounds and highlights
History
The color is named after the flower called a pink (Dianthus), and first appears as a color name in the 1600s.
Accessibility
White text on Vice City has a contrast ratio of 3.69:1 (fails for body text); black text has 5.67:1 (AA). WCAG AA needs 4.5:1 for body text and 3:1 for large text and interface parts. Do not rely on color alone to carry meaning: pair it with text, an icon or a pattern.
Variations of Vice City
Tailwind-style scale
Color harmonies of Vice City
Want to explore these on a wheel? Open the color wheel.
Color blindness simulator
These are approximations to help you check that meaning never depends on color alone. Real vision varies from person to person.