Clay Plum Fjord
Clay Plum Fjord: a earthy neutral with an accent palette of #CDD7C6, #9CA396, #767F6F, #545F4C, #492559. Organic, honest and tactile; best contrast 8.35:1.
A warm palette of 5 colors drawing on gray, green, purple, with a moderate lightness range. Its lightest and darkest colors reach a contrast of 8.35:1, enough for body text. Open any color for its conversions, shades, harmonies and contrast.
Colors
- ≈ Medlar#CDD7C6
A very light, neutral gray (Medlar) that brings neutral balance. Dark text reads well on it.
- ≈ Edamame#9CA396
A light, neutral green (Edamame) that brings growth and calm. Dark text reads well on it.
- ≈ Ecological#767F6F
A medium, neutral green (Ecological) that brings growth and calm. Dark text reads well on it.
- ≈ Tree of Life#545F4C
A medium, neutral green (Tree of Life) that brings a fresh, natural feel. White text sits comfortably on it.
- ≈ Wonka Purple#492559
A dark, moderately saturated purple (Wonka Purple) that brings quiet luxury. White text sits comfortably on it.
Tags
Psychology
Meaning
Applications
Similar palettes
Accessibility
- On white12.41:1Excellent 5/5
- On black14.13:1Excellent 5/5
- Color blind friendly98% similarExcellent 5/5
Contrast is the best any color in the palette reaches on a plain white or black background. Color blind friendly shows how much of the difference between the colors is kept under the common kinds of color blindness.
| Color | Role | HEX | Lightness |
|---|---|---|---|
| ≈ Fog | Background | #CDD7C6 | 87% |
| ≈ Taupe | Accent | #9CA396 | 71% |
| ≈ Teal | Surface | #767F6F | 58% |
| ≈ Slate | Primary | #545F4C | 47% |
| ≈ Plum | Text | #492559 | 34% |
:root {
--color-background: #cdd7c6;
--color-surface: #767f6f;
--color-primary: #545f4c;
--color-accent: #9ca396;
--color-text: #492559;
}
@theme {
--color-background: #cdd7c6;
--color-surface: #767f6f;
--color-primary: #545f4c;
--color-accent: #9ca396;
--color-ink: #492559;
}
About this palette
Clay Plum Fjord is palette number 3,674,940 of Tintly's fifteen million generated palettes. It is a earthy palette built on a neutral with an accent scheme, and it is anchored by Plum (#492559), the most saturated of its five colors.
The palette reads as organic, honest and tactile. Its colors run from Fog (#CDD7C6) at the light end to Plum (#492559) at the dark end, covering 34% to 87% perceptual lightness, so it has real range rather than five similar tones.
The five colors
1. ≈ Fog #CDD7C6: suggested role background. It is a near-neutral color with 87% lightness and a chroma of 0.025, so it behaves like a neutral.
2. ≈ Taupe #9CA396: suggested role accent. It is a near-neutral color with 71% lightness and a chroma of 0.02, so it behaves like a neutral.
3. ≈ Teal #767F6F: suggested role surface. It is a near-neutral color with 58% lightness and a chroma of 0.026, so it behaves like a neutral.
4. ≈ Slate #545F4C: suggested role primary. It is a green color with 47% lightness and a chroma of 0.033.
5. ≈ Plum #492559: suggested role text. It is a violet color with 34% lightness and a chroma of 0.096.
Harmony and structure
Four low-chroma colors form a calm foundation and one saturated color from the far side of the wheel acts as the accent.
In this palette the hues fall in the green and violet families, spread across 182 degrees of the OKLCH hue circle. Earthy palettes keep chroma between 0.04 and 0.11, and lightness between 34% and 86%, which is why the set feels consistent.
Temperature and mood
Overall the palette is temperature-balanced: 0 of its 2 chromatic colors lean warm and 0 lean cool. Its average chroma of 0.04 makes the saturation soft.
That combination suits food and coffee brands, outdoor and craft businesses and interior-design boards, and it is a good fit when you want a design to feel organic, honest and tactile.
Accessibility and contrast
The strongest pairing is Fog (#CDD7C6) with Plum (#492559) at a contrast ratio of 8.35:1, which is WCAG AAA. Across all 10 possible pairs, 3 reach the 4.5:1 AA level for normal text and 0 more reach 3:1 for large text.
On the Fog background (#CDD7C6), #545F4C and #492559 can be used for text at AA contrast.
On the Plum text color (#492559), #CDD7C6 and #9CA396 reach AA contrast.
All five colors stay distinguishable under protanopia, deuteranopia and tritanopia simulations, which is a good sign, although it is no substitute for testing with real users.
How to use it
Suggested roles: #CDD7C6 as the background, #767F6F for cards and surfaces, #545F4C as the primary brand color, #9CA396 as the accent, and #492559 for text. A reliable starting split is 60% background and surface, 30% primary and 10% accent.
Spend the neutrals on backgrounds, text and surfaces, and save the accent for the one thing you want people to notice: a button, a link or a highlight.
Typical uses for a earthy palette include food and coffee brands, outdoor and craft businesses, interior-design boards and sustainability reports. Open it in the generator to lock the colors you love and reroll the rest, or in the visualizer to see it on real layouts.
More palettes like this
Frequently asked questions
Is Clay Plum Fjord accessible?
Its best pair reaches 8.35:1 (#CDD7C6 on #492559). 3 of 10 pairs reach WCAG AA for normal text. Always check the exact text and background you use.
Which color should be the main brand color?
Slate (#545F4C) is the most saturated color that is neither the lightest nor the darkest, which makes it the natural primary.
What is this palette good for?
It suits food and coffee brands, outdoor and craft businesses, interior-design boards and sustainability reports, where a organic, honest and tactile feel works well.