Palette 11,052 of 15,000,000

Clay Plum Aurora

Clay Plum Aurora: a earthy complementary palette of #DAD89C, #ABB08B, #7E7C9F, #594B87, #353312. Organic, honest and tactile; best contrast 8.74:1.

About this palette

A balanced palette of 5 colors drawing on yellow, green, purple, with a moderate lightness range. Its lightest and darkest colors reach a contrast of 8.74:1, enough for body text. Open any color for its conversions, shades, harmonies and contrast.

Colors

  • ≈ Woven#DAD89C

    A very light, muted beige (Woven) that brings soft, quiet warmth. Dark text reads well on it.

  • ≈ Norway#ABB08B

    A light, muted green (Norway) that brings a fresh, natural feel. Dark text reads well on it.

  • ≈ Stormy Horizon#7E7C9F

    A medium, muted purple (Stormy Horizon) that brings imagination and polish. Dark text reads well on it.

  • ≈ Twilight#594B87

    A medium, moderately saturated purple (Twilight) that brings imagination and polish. White text sits comfortably on it.

  • ≈ Wasabi Nori#353312

    A dark, muted yellow (Wasabi Nori) that brings light and cheer. White text sits comfortably on it.

Tags

BalancedMutedHigh contrastYellowGreen

Psychology

CheerfulCreativeCalmingHopefulImaginative

Meaning

JoyRoyaltyNatureOptimismSpirituality

Applications

HighlightsBeauty BrandsWellness BrandsTravel DesignCreative Tools

Similar palettes

Accessibility

  • On white12.85:1Excellent 5/5
  • On black14.28:1Excellent 5/5
  • Color blind friendly98% similarExcellent 5/5

Contrast is the best any color in the palette reaches on a plain white or black background. Color blind friendly shows how much of the difference between the colors is kept under the common kinds of color blindness.

Colors and suggested roles
ColorRoleHEXLightness
≈ BeigeBackground#DAD89C87%
≈ KhakiAccent#ABB08B74%
≈ SlateSurface#7E7C9F60%
≈ PlumPrimary#594B8745%
≈ CharcoalText#35331231%
CSS variables
:root {
  --color-background: #dad89c;
  --color-surface: #7e7c9f;
  --color-primary: #594b87;
  --color-accent: #abb08b;
  --color-text: #353312;
}
Tailwind v4 (@theme)
@theme {
  --color-background: #dad89c;
  --color-surface: #7e7c9f;
  --color-primary: #594b87;
  --color-accent: #abb08b;
  --color-ink: #353312;
}

About this palette

Clay Plum Aurora is palette number 11,052 of Tintly's fifteen million generated palettes. It is a earthy palette built on a complementary scheme, and it is anchored by Plum (#594B87), the most saturated of its five colors.

The palette reads as organic, honest and tactile. Its colors run from Beige (#DAD89C) at the light end to Charcoal (#353312) at the dark end, covering 31% to 87% perceptual lightness, so it has real range rather than five similar tones.

The five colors

1. ≈ Beige #DAD89C: suggested role background. It is a yellow color with 87% lightness and a chroma of 0.078.

2. ≈ Khaki #ABB08B: suggested role accent. It is a yellow color with 74% lightness and a chroma of 0.051.

3. ≈ Slate #7E7C9F: suggested role surface. It is a violet color with 60% lightness and a chroma of 0.053.

4. ≈ Plum #594B87: suggested role primary. It is a violet color with 45% lightness and a chroma of 0.096.

5. ≈ Charcoal #353312: suggested role text. It is a yellow color with 31% lightness and a chroma of 0.05.

Harmony and structure

Two hues sit opposite each other on the wheel, each with a close companion. Complementary palettes have built-in tension: the opposite hues make each other look more vivid.

In this palette the hues fall in the yellow and violet families, spread across 187 degrees of the OKLCH hue circle. Earthy palettes keep chroma between 0.04 and 0.11, and lightness between 34% and 86%, which is why the set feels consistent.

Temperature and mood

Overall the palette is temperature-balanced: 0 of its 5 chromatic colors lean warm and 1 lean cool. Its average chroma of 0.066 makes the saturation balanced.

That combination suits food and coffee brands, outdoor and craft businesses and interior-design boards, and it is a good fit when you want a design to feel organic, honest and tactile.

Accessibility and contrast

The strongest pairing is Beige (#DAD89C) with Charcoal (#353312) at a contrast ratio of 8.74:1, which is WCAG AAA. Across all 10 possible pairs, 3 reach the 4.5:1 AA level for normal text and 2 more reach 3:1 for large text.

On the Beige background (#DAD89C), #594B87 and #353312 can be used for text at AA contrast.

On the Charcoal text color (#353312), #DAD89C and #ABB08B reach AA contrast.

All five colors stay distinguishable under protanopia, deuteranopia and tritanopia simulations, which is a good sign, although it is no substitute for testing with real users.

How to use it

Suggested roles: #DAD89C as the background, #7E7C9F for cards and surfaces, #594B87 as the primary brand color, #ABB08B as the accent, and #353312 for text. A reliable starting split is 60% background and surface, 30% primary and 10% accent.

Give one side of the wheel to the background and structure and the other to calls to action. A small amount of the opposing hue goes a long way.

Typical uses for a earthy palette include food and coffee brands, outdoor and craft businesses, interior-design boards and sustainability reports. Open it in the generator to lock the colors you love and reroll the rest, or in the visualizer to see it on real layouts.

More palettes like this

Frequently asked questions

Is Clay Plum Aurora accessible?

Its best pair reaches 8.74:1 (#DAD89C on #353312). 3 of 10 pairs reach WCAG AA for normal text. Always check the exact text and background you use.

Which color should be the main brand color?

Plum (#594B87) is the most saturated color that is neither the lightest nor the darkest, which makes it the natural primary.

What is this palette good for?

It suits food and coffee brands, outdoor and craft businesses, interior-design boards and sustainability reports, where a organic, honest and tactile feel works well.

Clay Plum Aurora Color Palette (DAD89C, ABB08B, 7E7C9F, 594B87, 353312) · Tintly