≈ Blue Moon

#3E92B1 is closest to Blue Moon in our library. Blue Moon (#3E92B1) is a medium, moderately saturated blue with a cool feel. It has a hue angle of 196° and a lightness of 62%. Its moderate saturation keeps it lively without shouting.

#3E92B1≈ Blue Moon

Conversion

About this color

What Blue Moon looks like, feels like and where it works.

Description

Blue Moon (#3E92B1) is a medium, moderately saturated blue with a cool feel. It has a hue angle of 196° and a lightness of 62%. Its moderate saturation keeps it lively without shouting.

Psychology

Blue is the most widely liked color and the default for trust. It lowers the sense of urgency, so it suits products that ask for confidence: money, health and software. As a mid-toned shade, Blue Moon sits comfortably in the middle: present but not heavy.

Meaning

Blue stands for calm, stability, loyalty and the sky and sea. It is also the color of sadness in English (feeling blue) and, in some cultures, of protection.

Why use this color

Blue Moon is an easy supporting color. It is best as an accent, illustration or large heading color, with a lighter or darker partner for body text. Pair it with its tints and shades for a complete scale.

Applications

Finance, banking and insurance
Technology and software
Healthcare and corporate identity
Links and primary actions in interfaces

History

Egyptian blue, from about 2500 BC, is often called the first synthetic pigment. Ultramarine from lapis lazuli cost as much as gold; Prussian blue (about 1706) made deep blue affordable.

Accessibility

White text on Blue Moon has a contrast ratio of 3.52:1 (fails for body text); black text has 5.95:1 (AA). WCAG AA needs 4.5:1 for body text and 3:1 for large text and interface parts. Do not rely on color alone to carry meaning: pair it with text, an icon or a pattern.