← Shades of teal

≈ Cruising

#307F9D is closest to Cruising in our library. Cruising (#307F9D) is a medium, moderately saturated teal with a cool feel. It has a hue angle of 197° and a lightness of 56%. Its moderate saturation keeps it lively without shouting.

#307F9D≈ Cruising
Conversion

What Cruising looks like, feels like and where it works.

Description

Cruising (#307F9D) is a medium, moderately saturated teal with a cool feel. It has a hue angle of 197° and a lightness of 56%. Its moderate saturation keeps it lively without shouting.

Psychology

Teal and cyan sit between the calm of blue and the freshness of green. They feel clean, modern and trustworthy, with a little more personality than plain blue. As a mid-toned shade, Cruising sits comfortably in the middle: present but not heavy.

Meaning

These colors suggest water, clarity and renewal. Turquoise has long been a protective, lucky stone in many cultures.

Why use this color

Cruising is an easy supporting color. It carries white text well, so it works as a button, header or badge background. Pair it with its tints and shades for a complete scale.

Applications
  • Healthcare and SaaS products
  • Travel and coastal brands
  • Dashboards and data tools
  • Calm, modern interfaces
History

Turquoise is named for the stone that reached Europe through Turkey. Teal, named after the duck, first appears as a color name in 1917.

Accessibility

White text on Cruising has a contrast ratio of 4.51:1 (AA); black text has 4.64:1 (AA). WCAG AA needs 4.5:1 for body text and 3:1 for large text and interface parts. Do not rely on color alone to carry meaning: pair it with text, an icon or a pattern.

ShadesMixed with black: darker and richer.
TintsMixed with white: lighter and softer.
TonesMixed with gray: quieter and less saturated.
HuesThe same lightness and strength, turned around the wheel.
TemperaturesPushed cooler on the left, warmer on the right.
50#F0F8FC100#DDEFF7200#C0E1EF300#97CAE0400#69ACC8500#4491AF600#307F9D700#1F6078800#13495D900#0A3545950#021E29
Analogous
Complementary
Split complementary
Triadic
Tetradic
Square

Want to explore these on a wheel? Open the color wheel.

#307F9D
Typical visionAs most people see it
#6F7D9F
ProtanopiaReduced sensitivity to red
#60729D
DeuteranopiaReduced sensitivity to green
#008889
TritanopiaReduced sensitivity to blue
#767676
AchromatopsiaNo color, only light and dark

These are approximations to help you check that meaning never depends on color alone. Real vision varies from person to person.

White textQuote n. 31: there is no such thing as a bad color.
4.51:1
AAAAA
Normal textAAFail
Large textAAAAA
Black textQuote n. 31: there is no such thing as a bad color.
4.64:1
AAAAA
Normal textAAFail
Large textAAAAA
Open the contrast checker
#307F9D Color — closest to Cruising (HEX, RGB, Shades) · Tintly