← Shades of pink

≈ Shot in the Dark

#150D17 is closest to Shot in the Dark in our library. Shot in the Dark (#150D17) is a very dark, neutral pink with a cool feel. It has a hue angle of 288° and a lightness of 17%. As a neutral it supports other colors rather than competing with them.

#150D17≈ Shot in the Dark
Conversion

What Shot in the Dark looks like, feels like and where it works.

Description

Shot in the Dark (#150D17) is a very dark, neutral pink with a cool feel. It has a hue angle of 288° and a lightness of 17%. As a neutral it supports other colors rather than competing with them.

Psychology

Pink softens red with white. It reads as caring, warm and playful, and ranges from bubblegum energy to sophisticated blush. As a dark shade, Shot in the Dark feels weighty and serious.

Meaning

Pink is tied to romance, kindness and youth. Its link to girls and baby clothes is a modern convention, not a fixed meaning.

Why use this color

Shot in the Dark is a flexible base. It carries white text well, so it works as a button, header or badge background. Pair it with its tints and shades for a complete scale.

Applications
  • Beauty, fashion and lifestyle
  • Celebrations and weddings
  • Friendly, expressive brands
  • Soft backgrounds and highlights
History

The color is named after the flower called a pink (Dianthus), and first appears as a color name in the 1600s.

Accessibility

White text on Shot in the Dark has a contrast ratio of 19.05:1 (AAA); black text has 1.10:1 (fails). WCAG AA needs 4.5:1 for body text and 3:1 for large text and interface parts. Do not rely on color alone to carry meaning: pair it with text, an icon or a pattern.

ShadesMixed with black: darker and richer.
TintsMixed with white: lighter and softer.
TonesMixed with gray: quieter and less saturated.
HuesThe same lightness and strength, turned around the wheel.
TemperaturesPushed cooler on the left, warmer on the right.
50#F8F6F8100#EDEAEE200#DED9DF300#C6BEC8400#A89DAA500#8D828F600#756B77700#5D555F800#464048900#342E35950#150D17
Analogous
Complementary
Split complementary
Triadic
Tetradic
Square

Want to explore these on a wheel? Open the color wheel.

#150D17
Typical visionAs most people see it
#0C0F17
ProtanopiaReduced sensitivity to red
#0E1017
DeuteranopiaReduced sensitivity to green
#150E11
TritanopiaReduced sensitivity to blue
#101010
AchromatopsiaNo color, only light and dark

These are approximations to help you check that meaning never depends on color alone. Real vision varies from person to person.

White textQuote n. 31: there is no such thing as a bad color.
19.05:1
AAAAA
Normal textAAAAA
Large textAAAAA
Black textQuote n. 31: there is no such thing as a bad color.
1.10:1
AAAAA
Normal textFailFail
Large textFailFail
Open the contrast checker
#150D17 Color — closest to Shot in the Dark (HEX, RGB, Shades) · Tintly